2007 Year in Review

Rotenberg Associates LLC
In This Issue
Client Work
Presentations and Publications
Our Services
Amy 2
  • Strategic communications counsel
  • Crisis planning
  • Rapid crisis response
  • Corporate communications
  • Issues advocacy
  • Media relations
  • Media training
  • Real time media monitoring
AKR (3)
Amy Rotenberg, Esq.
President
612.336.7701

SLB 3
Stacy Bettison, Esq.
Communications Counsel
612.336.7703
Quick Links...
 

As December draws to a close, we reflect on the critical issues for which clients have sought our professional counsel.  In this 2007 Year in Review, we share a sampling of the matters for which we provided a broad range of strategic communications counsel and services.  From children's safety matters and recalls to white collar criminal cases to corporate acquisition communications, we are honored to be entrusted to provide strategic communications counsel for our clients' most critical issues.

 

We have also included examples of our presentations and publications, as well as our work in the community.
Our Client Work
  • Children's product safety: Communications strategy and media relations regarding lead in children's products and national recall of toy magnets.
  • Issues advocacy:  American and Western European media campaign on behalf of global computer trade association, to raise visibility of complex industry licensing and sales issues, including European Fair Trade claims.
  • Class action litigation: Ongoing counsel to global manufacturer and distributor sued in multi-billion dollar class action related to tainted food.  
  • Vaccine storage: Comprehensive communications counsel, planning and media relations concerning improperly stored vaccines and medical provider's public announcement of revaccination program.
  • Reputation rehabilitation: Multiple matters involving rehabilitating the reputations of high-profile professionals following unfavorable print and broadcast news coverage, publication of false and misleading statements, internet blog gossip and nationally publicized legal proceedings. 
  • White-collar criminal matters: Multiple high-profile white collar criminal matters involving federal allegations of fraud and tax evasion. 
  • Acquisition of foreign corporation: Strategic counsel, internal and external communications for publicly-traded equipment manufacturer's acquisition of Chinese company.

To see other matters we've handled, click here.

Presentations & Publications

Examples of our presentations and publications include:

  • Dealing with the Media in Times of Crisis, presented to Hospital Financial Managers Association of Wisconsin (January 2007) 
  • When Your Client is the Headline, presented to Oppenheimer Wolff & Donnelly LLP Business Litigation Group (January 2007) 
  • Managing the Media When Your Hospital is in the Spotlight, Partners in Prevention, The MMIC Group (October 2007) 
  • Taking Charge of a Business Crisis, Minnesota CLE (Oct. 24, 2007) 
  • Representing Your Client in the Court of Public Opinion, The Hennepin Lawyer (forthcoming in January 2008)
Community Involvement

Service back to our community is important to us at Rotenberg Associates.  Highlights from 2007 include:

 
Amy Rotenberg was appointed to serve on the Minnesota Supreme Court Committee on Rules of the Board on Judicial Standards, and recently joined the Board of the National Television Academy, Upper Midwest Chapter.  Amy is also Minnesota Finance Co-Chair and National Women's Leadership Board member for a presidential campaign.
 

Stacy Bettison completed 7 years of service on the University of Minnesota Law School Alumni Board of Directors and served on the Law School's Dean Search Alumni Advisory Committee. Stacy is also currently co-chairing Minnesota Women Lawyers' Public Policy Advocacy Committee.
We look forward to working with you whenever the need arises. We wish you a happy New Year!
Logo1 (4)